© James Barnor
Français
Daniele Tamagni, an Italian photographer, trained as an art historian before travelling worldwide to document colourful fashion subcultures. Shooting style in locations outside of the presumed fashion contexts such Brazzaville, Johannesburg, Nairobi and Dakar, Tamagni seeks and finds individualistic identity. In 2007 he won the Canon Young Photographer Award with a project about the Congolese dandys, Sapeurs of Brazzaville and in 2010 won the ICP, Infinity Award; fashion category. Tamagni’s subjects are reflective of James Barnor’s models of the 60s with fashion aiding their nonchalant confidence.
James Barnor, born in Accra, Ghana in 1929, began, like many of his contemporaries on the continent, by setting up a studio which was visited by general public as well as dignitaries. Working for the Daily Graphic, as their first photojournalist, and Drum magazine, the influential anti-apartheid journal for lifestyle and politics, developed his career rapidly. After moving to the UK in 1959, he continued to work on commissions for Drum, in London, shooting multinational models for its covers. Barnor’s portraits depict the self-assurance and individualistic fashion trends that dominated.
Style dictated the identity of Londoners during the sixties but continues to do so in contemporary society. Tamagni shines light on the renaissance happening in developing economies and the power of fashion to push economic and cultural boundaries today.